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Sensitive Names

Can I choose any company name I like?

Yes, as long as it is legal. There are some names that are 'sensitive' and may not be used.

The main legal requirements are:

  • It must end with "Limited", and it cannot contain the word "limited" anywhere else in the name.

Examples:

WXYZ Technology

WXYZ Technology Limited (but Limited will be added automatically)

  • It must not be a criminal offence to use the name.
  • It must not be the same as another company's name. Companies House ignores spaces, punctuation, the type of company, the endings "Company" and "and Company", and abbreviations. It also treats "&" the same as "and".

Examples:

 

Marks and Spencer Ltd.

 

Mark, Sand, Spencer plc.

 

Marks & Spencer Company plc.

 

Marks & Spencer & Co. plc.

 

Mark Spencer Consulting Ltd. but check first as M&S may object and force you to change the name later

  • It must not be offensive.
  • It cannot contain a number of sensitive words or expressions, unless you obtain special permission. If you want to use one of these words, we recommend that you initially form your company with a different name, and try to change it later.

Examples:

 

British Widget Company Ltd.

 

Widget Makers Insurance Co. Ltd.

 

Widgets International Limited

 

The Fine Widget Company (UK) Limited


Please note that even if your company is formed, you may be ordered to change the name later if it is "too like" an existing company's name. We recommend that you check a number of combinations to see if there is a company with a similar name.

 

Please note that if you do not check the company name and the name you request is rejected by Companies House this will slow the process down, stop it being fully automated and you will incur a surcharge of £10 (inclusive of VAT) to change the name.

 

The following is a list of "sensitive words and expressions". You may not be able to use them in your company name, or you may have to get permission to use them. We recommend you choose a company name without any of these words. If necessary, you can try to change your company name later.

Abortion

Anzac

Apothecary

Architect

Association

Assurance

Assurer

Authority

Benevolent

Board

British

Building Society

Chamber(s) of Business

Chamber(s) of Commerce

Chamber(s) of Commerce and Industry

Chamber(s) of Trade

Chamber(s) of Trade and Industry

Chamber(s) of Training

Chamber(s) of Training and Enterprise

Charitable

Charity

Charter

Chartered

Chemist

Chemistry

Chiropodist

Contact Lens

Co-operative

Council

Credit Union

Dental

Dental Practitioner

Dental Surgeon

Dentist

Dentistry

Dietician

Dispensing Optician

District Nurse

Drug

Druggist

Duke

England

English

Enrolled Optician

European

Federation

Foundation

Friendly society

Fund

Geneva Cross

Great Britain

Group

Health Centre

Health Service

Health Visitor

His/Her Majesty

Holding

Industrial & provident society

Institute

Institute of Laryngology

Institute of Orthopaedics

Institute of Otology

Institute of Urology

Institution

Insurance

Insurer

International

Ireland

Irish

King

Medical Laboratory

Midwife

Midwifery

National

Nurse

Nursing

Occupational Therapist

Olympiad

Olympiads

Olympian

Olympians

Olympic

Olympics

Olympiads

Ophthalmic

Optician

Optometrist

Orthoptist

Patent

Patent Agent

Patent Office

Patentee

Pharmaceutical

Pharmaceutist

Pharmacist

Pharmacy

Physiotherapist

Police

Polytechnic

Post office

Pregnancy

Prince

Princess

Queen

Radiographer

Reassurance

Re-assurer

Red Crescent

Red Cross

Red Lion and Sun

Register

Registered

Re-insurance

Re-insurer

Remedial Gymnast

Royal

Royale

Royalty

Scotland

Scottish

Sheffield

Society

Special School

Stock exchange

Technician

Termination

Trade union

Trust

United Kingdom

University

Vet

Veterinary

Veterinary Surgeon

Wales

Welsh

Windsor

 

 

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